Gemma Mills, CEO & founder of JOMO Club – a D2C membership featuring artisan alcoholic drink alternatives designed to promote the ‘Joy Of Missing Out’ – joins InternetRetailing’s Katie Searles and Chargebee’s Hessell Mulder to discuss the inspiration behind her subscription business.
Discussion points in this episode:
- How entrepreneurial spirit helps when launching a new subscription
- Why events, and different seasons, are a key consideration when scaling a business
- How to build a club or community of shoppers
- What lessons can be learnt along the way
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Click here to listen on Spotify
Behind the microphones:
Gemma Mills, CEO & founder of JOMO Club
https://www.linkedin.com/in/gemmamills1
Hessel Mulder, Enterprise Account Executive at Chargebee
https://www.linkedin.com/in/hessel-mulder
Katie Searles, Editor, InternetRetailing and DeliveryX
https://www.linkedin.com/in/katie-searles-522451132
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